Designed to Sell: A Real Estate Investors Guide to Design Driven Profit

Lipstick on a Pig: The Cost of Cutting Corners in Home Design”

Caitlin Morton Season 1 Episode 6

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Are you buying, flipping, or listing a home that looks great on the surface — but hides a mess underneath? In this episode of Designed to Sell, we expose the truth behind so-called "renovated" homes that are really just lipstick on a pig. From uneven floors and mismatched transitions to old doors and shortcut remodels, we dive into the costly design mistakes that lead to buyer regret, lawsuits, and lost deals.

Discover how intentional design — not cosmetic quick fixes — builds lasting value in real estate. We discuss real-life horror stories, how poor renovations can backfire, and what agents, investors, and homeowners should look for when buying or selling a property.

🎯 What you’ll learn in this episode:

  • How to spot poor design and low-quality flips
  • The hidden risks of ignoring layout, flow, and function
  • Legal consequences of misrepresented remodels
  • How to design and renovate with resale in mind

Whether you're a real estate investor, home flipper, agent, or buyer, this episode is your guide to creating (and spotting) homes that are truly designed to sell — not just dressed up for photos.

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