
Designed to Sell: A Real Estate Investors Guide to Design Driven Profit
Welcome to Designed to Sell, the podcast where motherhood meets the world of design, investing, and development. I'm your host—a mom, designer, and real estate developer—navigating the beautiful chaos of flipping homes while raising financially savvy kids. Each week, we dive into the art of creating profitable spaces with purpose, how to design smart on a budget, and what it really takes to juggle business, family, and financial freedom. Whether you're dreaming of your first flip or teaching your kids about money over dinner, this podcast is your go-to guide for building wealth, one smart decision—and stylish space—at a time.
Podcasting since 2025 • 4 episodes
Designed to Sell: A Real Estate Investors Guide to Design Driven Profit
Latest Episodes
Teaching Kids Money Smarts: Earning, Saving, Gratitude & Giving — A Family Chat on Financial Literacy
How do you teach kids about money? In this fun and insightful episode, we explore financial literacy for kids — from earning through lemonade stands to saving, investing, and the power of gratitude and giving. Perfect for parents looking to rai...
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Season 1
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Episode 4
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8:20

How to Budget for Design in a Flip: Maximize ROI Without Overspending
Learn how to create a profitable design budget for your real estate flip or new construction project. In this episode of Designed to Sell, Caitlin Morton breaks down exactly how much to spend on each room, what percentage of your renovation bud...
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Season 1
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Episode 3
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26:24

Flip Smarter: Where to Start Your Design Process for Maximum ROI
In this episode of Design to Sell, interior designer and real estate investor Caitlin Morton breaks down exactly where to begin the design process for your next flip—and how to do it strategically for maximum return.<...
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Season 1
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Episode 2
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21:24

Designed To Sell Introduction
In this episode of Design to Sell, Caitlin Morton introduces her podcast, focusing on the intersection of real estate investing and intentional design. She emphasizes the importance of creating spaces that resonate with buyers, highlighting tha...
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Season 1
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Episode 1
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5:28
